FarmGhar
Pakistan
Providing services through web based system and mobile apps, FarmGhar is Pakistan's one of the largest online livestock, dairy and Qurbani animals marketplace. FarmGhar offers delivery service with farmGhar guarantee. The delivery services include Home Collection & Delivery, and Cash on Delivery. It's a simple to use mobile application and It can be used for every day trade of the livestock animals for meat and dairy as well as for sale and purchase of Qurbani animals for Eid-Ul-Adha with home delivery anywhere in Pakistan.
Digital Solution (DS) Category
Digital Agrifood Services
Digital Agriculture
Digital Solution Type (sub-category)
Market and price data analytics
Livestock management & animal health
Delivery type (format)
Mobile app
Web based platform
DS supplier-user category
Business to business
Business to consumers
Type of entity (ICT developer-supplier)
Agritech company
Name of supplier/developer
FARMGHAR (PVT.) LIMITED
Primary Users
Farmers , Agribusiness / private company
Digital Solution Development Stage
Commercial stage (limited use)
Number of users or subscribers
App downloads: 850,000 Registered farmers: 150,000
Measurable positive impact(s) by Digital Solution (DS) on target users and/or audience
Animals change many hands and are traded through multiple layers of Physical Cattle Markets (Primary Collection markets, Secondary Distribution markets, Terminal markets) that add 30%-50% to the transaction costs. FarmGhar primarily addresses the issue of multiple traders between buyers and sellers enabling a direct connection among them. Value added services like ‘Payment Guarantee’, ‘Verified animals’ and ‘Self-Stock’ have helped to add confidence in secure online buying and selling. This has also encouraged women farmers to sell or buy animals through farmGhar platform without facing any difficulties of the physical markets.
Digital Solution Geographic scope
Few locations in Punjab province
Name of Digital village(s), districts, communes where DS is used/deployed
On-line resource links (Web-page links, links to videos, links to reports, etc)
Link to Digital village
Link to Digital initiatives