Digital Solution
Easy Rice

country Thailand

Easy Rice is a digital technology solution developed to automate rice quality evaluation. Developed by Easy Rice Digital Technology Co,. Ltd. the digital technology greatly facilitate rice mill quality evaluation - a typically time consuming and difficult task. Esy rice technology uses artificial intelligence and big data to perform quick and efficient evaluations. Moreover, Easy Rice also combine rice quality evaluation with with access to credit allowing farmers access to bank loans. Easy Rice operates on a subscription basis.

Digital Solution (DS) Category

Digital Agrifood Services

Digital Solution Type (sub-category)

Value chains management, Food safety and quality management

Delivery type (format)

Mobile app

DS supplier-user category

Business to business

Type of entity (ICT developer-supplier)

Agritech company

Name of supplier/developer

Easyrice

Primary Users

Farmers , Agribusiness / private company

Digital Solution Development Stage

Commercial stage (broad use use locally)

Number of users or subscribers

Measurable positive impact(s) by Digital Solution (DS) on target users and/or audience

Digital Solution Geographic scope

All over Thailand

Name of Digital village(s), districts, communes where DS is used/deployed

On-line resource links (Web-page links, links to videos, links to reports, etc)

Main DS webpage

DS links to Government programmes, initiatives, and projects

DS Links to FAO, UN and other Development agencies projects, initiatives and programmes

Other relevant links and information sources on DS

Link to Digital village

Link to Digital initiatives